I sent your post to Norman, who needs to read it and get back to me.

Getting Norman to the movies is always a challenge, since what happens is he says, "We should go see Movie X." I suggest that we go see Movie X on several different occasions over the next month, all of which he rejects. Two or three months later, he says that today would be a good day for Movie X, at which point I inform him that it left the last theatre in the area several weeks ago. He is surprised to hear that the movie is gone Every Single Time. :-)

So far this summer, the only movie I've gotten him to is Star Trek: Into Darkness.