Making fiction for children, making books for children, isn't something you do for money. It's something you do because what children read and learn and see and take in changes them and forms them, and they make the future. They make the world we're going to wind up in, the world that will be here when we're gone.
--Neil Gaiman, posted in http://journal.neilgaiman.com/2011/10/thoughts-on-joining-club-that-would.html