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http://www.marco.org/2013/07/03/lockdown

Marco Arment has a pretty cogent analysis, which boils down to "because Facebook."

Worth reading.

Date: 2013-07-12 01:27 pm (UTC)
From: [identity profile] sandhawke.livejournal.com
But it's not a question of repeating Facebook's domination -- it's a question of ending it. The same game is still running, and Facebook is winning handily. There's one well-known tactic for bringing down a vendor that's utterly dominating the market: team up against it. Facebook can beat Microsoft OR Google OR Apple OR Twitter OR IBM OR LinkedIn, but can it beat all of them working together against it? Not so likely. This is what everyone did with Java and Web Technologies against Microsoft, roughly speaking.

It seems like what folks are doing now is like if Sun had kept Java closed to the degree Microsoft would have, and tried to compete solo, 1-1 against Microsoft. Or everyone had stuck to their own propriety networking solution (think Novell and IBM Token Ring) instead of using Internet protocols. That would have been foolish of them, yes?

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